KCSE Business Studies Topical Questions and Answers

a. Foreign manufacturer local consumer
b. Foreign manufacturer local wholesaler retailer consumer
c. Foreign manufacturer local retailer consumer
d. Foreign manufacturer Chinese embassy in Kenya local consumer
e. Foreign manufacturer Kenya Ministry of health local wholesaler consumer
f. Chinese manufacturer KEMSA consumer

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State four principles of insurance

1/3/2023

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State four principles of insurance

Principle of insurable interest.
Principle of indemnity.
Principle of proximate cause.
Principle of utmost good faith/Ubberima fides
Principle of contribution.
Principle of subrogation.

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Highlight four circumstances under which personal selling may be appropriate in product in product promotion

1/3/2023

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Highlight four circumstances under which personal selling may be appropriate in product in product promotion

When a new product is being launched in the market.
Where the firm is financially able to finance sales persons.
When the product is tailored to meet customer’s specifications.
Where the product is of high value.
Where it is necessary to demonstrate the use of the product.
Where the market is limited to a small area.

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State the differences between goods and services

State the differences between goods and services

Goods

Services

Outline FOUR reasons for the popularity of WhatsApp as a trend in communication

Outline FOUR reasons for the popularity of WhatsApp as a trend in communication

State four hindrances to entrepreneurial development in Kenya

State four hindrances to entrepreneurial development in Kenya

Zawadi operates a hardware business in her home town. Outline four methods she can use to determine prices for her goods other than the forces of demand and supply.

Zawadi operates a hardware business in her home town. Outline four methods she can use to determine prices for her goods other than the forces of demand and supply.

Highlight four characteristics of a perfectly competitive market

Highlight four characteristics of a perfectly competitive market

State four channels of distribution that a trader can use to import Covid-19 PPEs from China to Kenya.

State four channels of distribution that a trader can use to import Covid-19 PPEs from China to Kenya.

State four principles of insurance

State four principles of insurance

Highlight four circumstances under which personal selling may be appropriate in product in product promotion

Highlight four circumstances under which personal selling may be appropriate in product in product promotion

Categories

Archives

​State the differences between goods and services

Goods

Services

​Outline FOUR reasons for the popularity of WhatsApp as a trend in communication

​State four hindrances to entrepreneurial development in Kenya

​Zawadi operates a hardware business in her home town. Outline four methods she can use to determine prices for her goods other than the forces of demand and supply.

​Highlight four characteristics of a perfectly competitive market

​​State four channels of distribution that a trader can use to import Covid-19 PPEs from China to Kenya.

​State four principles of insurance

​Highlight four circumstances under which personal selling may be appropriate in product in product promotion

Categories

Archives

State the differences between goods and services

Outline FOUR reasons for the popularity of WhatsApp as a trend in communication

State four hindrances to entrepreneurial development in Kenya

Zawadi operates a hardware business in her home town. Outline four methods she can use to determine prices for her goods other than the forces of demand and supply.

Highlight four characteristics of a perfectly competitive market

State four channels of distribution that a trader can use to import Covid-19 PPEs from China to Kenya.

State four principles of insurance

Highlight four circumstances under which personal selling may be appropriate in product in product promotion