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CHAIN OF DISTRIBUTIONSPECIFIC OBJECTIVESBy the end of the topic, the learner should be able to:
CONTENT
IntroductionChannels of distribution are the paths that goods and or services follow from the producers to the final users.
The persons involved in the distribution of goods from the producer to consumer are called middlemen or intermediaries. There are different channels that different products follow. Some of the channels include the following:
Costs incurred by middlemen while distributing goods
Roles of MiddlemenThe following are some the roles performed by middlemen in the chain of distribution
Factors to Consider Before Selecting a Distribution ChannelFactors that influence the choice of a distribution channel include the following:
Question and Answer
aNSWERSQUESTION 1
QUESTION 2
QUESTION 3
QUESTION 4
QUESTION 5
QUESTION 6
QUESTION 7
FORM 1-Meaning of business studies View FORM 1-Topic 2-Business Environment.pdf View | Download 577k FORM 1-Topic 3-Satisfaction of Human Wants.pdf View | Download 588k FORM 1-Topic 4-Production.pdf View | Download 534k FORM 1-Topic 5-Entreprenuership.pdf View | Download 721k FORM 1-Topic 6-The Office.pdf View | Download 973k FORM 1-Topic 7-Home Trade.pdf View | Download 2308k FORM 2-Topic10-TRANSPORT.pdf View | Download 551k FORM 2-Topic11-COMMUNICATION.pdf View Download 822k FORM 2-Topic12-WAREHOUSING.pdf View | Download 324k FORM 2-Topic13-INSURANCE.pdf View | Download 762k FORM 2-Topic14-PRODUCT PROMOTION.pdf View | Download 531k FORM 2-Topic8-FORMS OF BUSINESS UNITS.pdf View | Download 1310k FORM 2-Topic 9-GOVERNMENT & BUSINESS.pdf View | Download 747k FORM 3-Topic 15-THEORY OF THE FIRM.pdf View | Download 839k FORM 3-Topic 17-PRODUCT MARKETS.pdf View | Download 375k FORM 3-Topic 18-CHAIN OF DISTRIBUTION.pdf View | Download
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PRODUCT MARKETS - KCSE BUSINESS STUDIES NOTES, AUDIOVISUALS, QUESTION AND ANSWERSPECIFIC OBJECTIVESBy the end of this topic the learner should be able to:
cONTENTS
PRODUCT MARKETThe term ‘market’ is usually used to mean the place where buyers and sellers meet to transact business. In Business studies, however, the term ‘market’ is used to refer to the interaction of buyers and sellers where there is an exchange of goods and services for a consideration.
NOTE: The contact between sellers and buyers may be physical or otherwise hence a market is not necessarily a place, but any situation in which buying and selling takes place. A market exists whenever opportunities for exchange of goods and services are available, made known and used regularly. KCSE Past Papers
Biology Notes
Physics Notes
Definition of Product market
It is a particular market in which specific goods and services are sold and with particular features that distinguish it from the other markets. The features are mainly in terms of the number of sellers and buyers and whether the goods sold are homogeneous or heterogeneous. Product market is also referred to as market structure. Markets may be classified according to the number of firms in the industry or the type of products sold in them.
TYPES OF PRODUCT MARKETThe number of firms operating in a particular market will determine the degree of competition that will exist in a given industry. In some markets there are many sellers meaning that the degree of competition is very high, where as in other markets there is no competition because only one firm exists.
When markets are classified according to the degree of competition, there are four main types, these are;
Subscribe to read and download the full set of notes in PDF format QUESTIONS ON PRODUCT MARKETS
ANSWERSQUESTION 1
QUESTION 3
PERFECT COMPETITION
QUESTION 4
QUESTION 5.1
QUESTION 5.2
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November 2022
AuthorAtika School Team |